STRATEGIC BRAND LEADERSHIP OVERVIEW

Visionary brand and marketing executive with a proven track record of elevating brand equity, driving enterprise-wide alignment, and delivering measurable business outcomes across corporate, nonprofit, healthcare, financial, philanthropic, and academic sectors. Adept at navigating complex, regulated environments and leading high-performing teams through transformation and growth. Core areas of expertise include:

Brand strategy & enterprise alignment Architect and implement research-driven, culturally resonant brand strategies that scale across large, matrixed organizations. Champion brand as a strategic asset—educating stakeholders, embedding brand values into operations, and fostering enterprise-wide adoption. Steward brand equity through change, growth, and crisis, ensuring consistency, relevance, and long-term value.

Integrated marketing & creative strategy Lead the development and execution of multi-channel campaigns that drive engagement, loyalty, and revenue. Leverage data, insights, and emerging technologies—including AI—to optimize targeting, personalization, reach and performance. Align creative vision with business strategy, ensuring brand integrity across all touchpoints.

Executive & thought leadership Serve as an active member of executive leadership teams and boards of directors, shaping enterprise-wide brand, reputation, and marketing communications strategies. Recognized as a thought leader through public speaking, strategic partnerships, and industry engagement that elevate organizational influence and visibility. Inspire and align cross-functional teams around a compelling vision, fostering collaboration, innovation, and accountability.

Brand partnerships, sponsorships & negotiation Lead strategic brand partnerships, sponsorships, and co-branding initiatives that enhance visibility, relevance, and revenue. Negotiate high-value agreements that align with brand values and business objectives, optimizing ROI and long-term impact. Drive brand integration and alignment in mergers, acquisitions, and joint ventures—ensuring cultural fit, brand continuity, and stakeholder engagement.

Team development & organizational design Build and lead diverse, multidisciplinary teams with a focus on inclusion, mentorship, and professional growth. Design team structures and workflows that scale with organizational needs and market demands. Cultivate a culture of creativity, innovation, and continuous improvement.

Purpose-driven & social impact branding Guide organizations in authentically aligning brand voice with social justice and ESG priorities. Develop campaigns and initiatives that reflect corporate values, engage communities, and enhance internal culture. Position brand as a force for good—internally and externally.

Intellectual property & brand protection Manage global trademark portfolios and advise on IP strategy to support brand expansion and monetization. Lead naming, licensing, and sponsorship initiatives that enhance brand value and market differentiation. Partner with legal teams to mitigate risk, resolve brand violations, and protect brand assets.

EXPERIENCE

Senior Vice President, Chief Brand Officer, Huntington Bank, 07/25–present
Senior Vice President, Brand Director, Huntington Bank, 01/23–07/25
Vice President, Brand Director, Huntington Bank, 03/22–01/23
Vice President, Senior Brand Manager, Huntington Bank, 11/20–03/22
Vice President, Brand Manager, Huntington Bank, 02/19–11/20
Director, University Sesquicentennial, The Ohio State University, 02/17–02/19
Senior Creative Director, University Brand and Marketing, The Ohio State University, 04/16–02/17
Creative Director, University Brand and Marketing, The Ohio State University, 02/13–04/16
Studio Owner, REVEALit, 11/98–02/13
Art Director, Wexner Medical Center, The Ohio State University, 08/10–02/13
Senior Designer, University Development, The Ohio State University, 02/09–08/10
Graphic Designer, National Middle School Association, 11/06–02/09 
Design and Identity Manager, Global Brands, Cardinal Health, 06/06–11/06
Art Director, Dascenzo Creative, 10/03–09/04 
Visual Communication Manager, Columbus Chamber of Commerce, 02/01–10/03
Senior Designer, Columbus Chamber of Commerce, 08/00–02/01 
Designer, Columbus Chamber of Commerce, 08/99–08/00

EDUCATION

The Ohio State University, Moritz College of Law
Master in the Study of Law, Intellectual Property and Social Justice

Ohio University, Scripps College of Communication
Bachelor of Science, Visual Communication

COMMUNITY

Columbus Museum of Art, Board of Trustees, 05/22–present
Columbus Business First Forty Under 40, Class of 2005